Consumer Electronics
Philippine, Vietnamese & Indonesian Consumer Online Shopping Behavior Survey
September 03, 2018 / Rosa Chang
80 Page, Symposium
US$1,600 (Single User License)

Abstract

International e-commerce brands have been seeking their place in the Southeast Asian market which have boasted to have three advantages: the population size, fair economic performance, and the high level of urbanization. For this reason, MIC (Market Intelligence & Consulting Institute) conducted an online questionnaire survey on consumer online shopping behavior in the fourth quarter of 2017 and collected 350 effective samples each from the Filipino, Vietnamese, and Indonesian consumers to understand how they behave toward online shopping. A detailed comparison of the online shopping behavior of consumers living in the Philippines, Vietnam, and Indonesia is also provided.
  •  Table of Contents
  •  List of Topics
  •  Companies covered
To get MIC's complete insight, please log in.